Penny Arcade Kit

Media Kit, branding

The Who: Penny Arcade is an entertainment media company with various properties, including the Penny Arcade comic, PAX, PATV, PA Report, The Trenches and Child’s Play.

The What: Penny Arcade needed a succinct media kit for sales purposes.

The How: I worked along side copywriter, Paul Hughes, to create a robust 40+ page media kit that displays the multiple facets of the Penny Arcade empire.