Donate Games

Web, Redesign

The Who: DonateGames is an innovative social enterprise dedicated to supporting children with rare diseases through the collection and repurposing of donated video games and gear.

The What: DonateGames was in need a site redesign. They conveyed that there was a big disconnect between their home page and online store. Their users were unaware that they could make a donation instead of making a purchase.

The How: The new site features a user-friendly design that showcases sales and products, along with a quick and easy way to donate to the cause anywhere on the site. A push for increased social media interaction invites visitors to subscribe to DonateGames’ newsletter, Twitter feed and Facebook page.